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Retail butchershop management

A one-week course on retail cuts, convenience products, and the management of a modern butcher shop.
ZBC Roskilde Gourmetslagter 150623 100

Course information

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Schools

Hours per week

35

Indicative hours

08:00-16:00

Price

Course fee, standard price: 1200 EUR
Course fee, partnership price: 900 EUR

Dates

7 - 11 Sep 2026

Qualifies as

Erasmus+ course

Levels

Intermediate

Gourmetslagter laver udskæring

Retail butchershop management

This course brings the craft of butchery into the retail environment, combining product knowledge with customer experience and business strategy. Participants learn to prepare retail cuts from pork, beef, and lamb, develop convenience products, and create attractive shop displays that drive sales.

Through practical sessions and discussions, the course introduces pricing methods, staff training techniques, and the essentials of effective shop management. Participants will gain the confidence to lead retail operations where craftsmanship and customer service go hand in hand.

Ideal for butchers, shop managers, and educators interested in the commercial side of butchery.

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Topics covered

  • Retail cuts from pork, beef, and lamb or goat
  • Development of convenience and ready-to-cook products
  • Pricing and profitability in the retail environment
  • Sales techniques and customer engagement
  • Shop layout and visual presentation
  • Staff management and training principles

Learning outcomes 

  • The student can develop and produce a product within the food and gourmet butchery field, including incorporating relevant requirements legislation and standards.
  • The student can explain the environmental impact of products.
  • The student can produce retail cuts from pork, beef, chicken and lamb
  • The student can produce takeaway and convenience products.
  • The student can contribute to product development within the field.
  • The student can carry out simple packaging and distribution.
  • The student can perform price calculations based on cost prices.
  • The student can carry out marketing activities using basic marketing principles.
  • The student can compose different meals with appropriate accompaniments based on various themes and seasons.
  • The student can prepare and display goods for sale in display counters and on store shelves.
  • The student can generate additional sales through proper product presentation, effective marketing, advertising, sales, and customer service.
  • The student can calculate sales prices.
  • The student can serve customers, provide guidance on preparation and accompaniments, and create additional sales through personal selling techniques and questioning techniques.